Importance of marketing can’t be overestimated in current and future business, since it has a strategic role that drives business growth based on a deep knowledge of the customer. Global marketing programme is designed for students who want to get knowledge about essential and digital marketing elements, to un- derstand consumers’ behavior, to learn to analyse and manage marketing resources in a global business environment. Students will know how to use variety of contemporary marketing and com- munication tools , and learn to assess consumers’ needs by ana- lysing examples from international businesses.
Dear soon-to-be student, we would like to inform you that temporary restrictions for travelling are not influencing your possibilities to study. If needed, the programme will blend traditional teaching methods with online teaching, and quality of the studies will remain of the highest standard.
Tuition Fee for semester: 1200 Eur.