We are happy to invite you to the research seminar by the Center for Economic Expertise. On November 16th Živilė Kaminskienė will present the paper “Fixing our Reflected Failure: Negative In-group Exemplars Promote Healthy Consumer Decision-Making” (with Justina Baršytė, Bob M. Fennis, Siegfried Dewitte and Elzė Marija Uždavinytė)
Brief overview of the seminar
Paper Abstract. Prior literature has provided evidence that being exposed to negative exemplars may increase the desire to distance from the target group’s behavior. In three experiments, we take these notions to the food consumption domain and show that seeing negative in-group exemplars promotes healthier eating behavior via the novel and previously unstudied process of correcting. Importantly, we show that it matters greatly who is performing the negative behavior. More specifically, the positive effect of such negative behavior is more pronounced when it is performed by members of one’s in-group (as opposed to out-group) and when consumers are in an impression management context – public (vs. private) eating situation. Thus, reminding of negative in-group consumption habits can nudge consumers towards healthier eating.
Information on the seminar
- Time: November 16, 14:00-15:00
- Venue: 402 room and MS Teams Click here
- Presenter: Živilė Kaminskienė, Junior Research Fellow, Center for Economic Expertise
- Article: Fixing our Reflected Failure: Negative In-group Exemplars Promote Healthy Consumer Decision-Making (with Justina Baršytė, Bob M. Fennis, Siegfried Dewitte and Elzė Marija Uždavinytė)
- Working language: English
The seminar is open to all - students, teachers, researchers. We invite you to learn more!